The Intuitive Entrepreneur Community
Proven tips to boost leads, close more sales, and scale service-based businesses
Welcome to the Intuitive Entrepreneur
Where data driven analysis and gut-instinct come together to build profitable businesses
Hi friends, I'm Roel, a former data analyst turned marketing executive turned "Intuitive Entrepreneur." Over the past 30 years I have built multiple service businesses into successful enterprises across a variety of industries. From management consulting, to financial services, to home services, to not-for-profit organizations.
I spent years diving deep into spreadsheets and dashboards as a data analyst. But I always new the power was in turning data into information and empowering business leaders to make smart decisions. Instinct and gut feel is a great way to point the entrepreneur in the right direction, then having the data to make the decision, make the investment, and execute the plan is what separates the successful from the dreamers.
My focus is on service-based businesses—but what makes it tick isn’t just the data. It’s the gut instinct to see what others don’t, and the discipline to back it with smart, measurable moves.
Here, in this blog and podcast, I explore how you can lead with both insights and intuition.
What Is an Intuitive Entrepreneur?
Data-Informed Instincts: You crunch the numbers, spot patterns, then listen to that inner voice.
Agile Hypothesis + Gut Testing: Use data-driven testing and gut feel to pivot and iterate.
Mindset + Mechanism: Balance creative courage with repeatable, scalable systems.
Audience Fit: Great for service businesses that need both creative differentiation and scalable backend execution.
“If I had asked people what they wanted, they would have said faster horses” — Henry Ford
“Intuition is a very powerful thing, more powerful than intellect, in my opinion" — Steve Jobs
Subscribe for free and join other successful entrepreneurs in learning to use data, AI, and smart automations to build profitable businesses.
What you will get:
Monthly Newsletter: Packed with practical tips and tools you can use immediately.
Free Training: We've produced multiple training programs to show you how to implement AI and automations in your business.
Community of Successful Entrepreneurs: We are building out our community of successful entrepreneurs and you get access to that community through webinars and group chats.
How A.I. Will Change Marketing in 2024
Let's look at the top 3 ways A.I. will change how you market your business in 2024
Happy New Year! My name Roel Hoekstra, your AI Marketing Guy!
First, here is my New Year's Resolution. To post at least one short form video every day to help you understand how to use AI to grow your business fast this year. So give me a like and a follow and follow along as we look at the amazing tools available to marketers in 2024.
My number one way that AI will change marketing in 2024 - it will allow you to respond to all clients and prospects instantly. To answer their questions and help them to buy from you. No more missed calls, lost leads, or confused customers.
Number two - AI will allow you to maintain top of mind awareness like never before. We know that educational based marketing is the best way to show your prospects and customers that you are an expert in your field and to stay front and center so they will call you when they have the problem that you solve.
And finally, number three, it will create loads of time for you. This one in particular is a real game changer. What will you do with an extra 4 or 5 hours per day? You or your best employee knows only so much, and when you have to do research, come up with new ideas, or create new content, AI will do in seconds what would otherwise take you hours to do.
Want to see what AI can do for your business? visit us at ai.akeladigital.com and we will build an A.I. Sales Assistant instantly for your business. Then you can take it for a test drive.
Here's to a great 2024.
